title:Diversifying Revenue. An association's guide to kick start commercial thinking.
Submitted by Christelle on
A white paper by Adjunct Associate Professor, Deanna Varge, CEO anf Founder of Mayving Global.
The stability, viability and sources of revenue for Associations are under the microscope at boardroom tables across the globe. Diversifying revenue streams is critical for Associations seeking financial stability, sustained growth, managing the talent crunch, addressing flux in the marketplace, and the impact of increasing competition and digital transformation.